NOW Kelp, 325 mcg, 250 Veg Capsules supplement bottle
NOW

Kelp, 325 mcg, 250 Veg Capsules Review

What We Researched
1 active ingredient analyzed · 4 inactive ingredients decoded · 9 brand certifications checked · Last updated: Aug 2026
93
Product Score Excellent
100
Brand Score Excellent

Two independent scores — the product and the brand behind it, never blended into one number. See our methodology.

Product Analysis

Transparency Excellent

Supplement Facts

IngredientAmount% DV
Iodine (from Organic Kelp)(Laminaria spp.) (Whole Plant) 325 mcg 217%
Bioavailability Excellent

Absorption Rating

  • Iodine (from Organic Kelp)(Laminaria spp.) (Whole Plant) Good
Other Ingredients Excellent

Fillers & Additives

  • Cellulose
  • Vegetable Stearic Acid
  • Silica
  • Cellulose Powder
Efficacy Very Good

Dosage Analysis

  • Iodine (from Organic Kelp)(Laminaria spp.) (Whole Plant) 325 mcg High

Supplement Facts

Ingredient Amount % Daily Value
Iodine (from Organic Kelp)(Laminaria spp.) (Whole Plant) 325 mcg 217%

Other Ingredients

Inactive ingredients used in manufacturing. All rated for safety.

Cellulose Safe

Provides bulk and structure in tablets and capsules.

Vegetable Stearic Acid Generally_safe

It is used to prevent ingredients from sticking to manufacturing equipment.

Silica Safe

Prevents ingredients from clumping and improves powder flow.

Cellulose Powder Safe

Adds bulk and improves flow during manufacturing.

Brand Trust Report
NOW

Founded 1968 · Bloomingdale, Illinois, USA · 1759 products · nowfoods.com

Certifications

9 certifications
Informed Sport Verified Source
Npa Gmp Verified Source
Consumerlab Verified Source
Labdoor Verified Source
Fda Gmp Inspections Verified Source
Non Gmo Project Verified Source
Usda Organic Verified Source
Vegan Certified Verified Source
Informed Choice Verified

Transparency

5 claims
Coa Availability — Verified Source
Third Party Testing Claim — Verified Source
Testing Lab Disclosure — Claimed
In House Testing — Verified Source

Violation History

8 incidents
Lawsuit Mislabeled St. John's Wort supplement, containing significantly less of the active ingredient than advertised.NoneSource
Lawsuit A data breach that compromised personal and health information of employees and dependents.2023Source
Prop 65 Lead2021-11-30Source
Recall NOW Real Food® Raw Macadamia Nuts2020-06-12Source
Recall NOW Real Food® Raw Macadamia Nuts2020-06-12Source
Recall NOW Real Food® Zesty Sprouting Mix2018-06-21Source
Lawsuit Misleadingly using slack-fill packaging for their Vitamin C supplements.2015Source
Fda Warning Adulterated Dietary Supplement due to pesticide (quintozene) contamination in American Ginseng.2007-10-12Source
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Frequently Asked Questions
Is NOW Kelp, 325 mcg a good supplement?

NOW Kelp, 325 mcg, 250 Veg Capsules received a product quality score of 93/100 in GoodSupp's independent analysis, placing it in the top tier of supplements we've analyzed. The product contains 1 active ingredients Of the 4 inactive ingredients, 3 are rated safe and 0 are flagged for review. The manufacturer, NOW, holds a brand trust score of 100/100 with 9 verified certifications including Informed Sport, Npa Gmp, Consumerlab, Labdoor.

What are the ingredients in NOW Kelp, 325 mcg?

NOW Kelp, 325 mcg contains 1 active ingredients: Iodine (from Organic Kelp)(Laminaria spp.) (Whole Plant) (325 mcg). Notable high-dose ingredients include Iodine at 217% DV. Each ingredient's dosage, form, and safety rating is analyzed independently in GoodSupp's full product breakdown.

Is NOW Kelp, 325 mcg safe to take?

NOW Kelp, 325 mcg, 250 Veg Capsules has been analyzed for ingredient safety across all its components. Always consult your healthcare provider before starting any new supplement, especially if you take medications or have underlying health conditions.

Is NOW a trustworthy supplement brand?

NOW receives a brand trust score of 100/100 based on GoodSupp's independent analysis of certifications, regulatory history, and transparency practices. Founded in 1968 and headquartered in Bloomingdale, Illinois, USA, the company offers 1759 products in their lineup. They hold 9 verified certifications including Informed Sport, Npa Gmp, Consumerlab, Labdoor. Third-party certifications are independently verified and indicate the brand meets specific quality, purity, and manufacturing standards. Note: NOW has 8 historical regulatory incidents on record, which are factored into the trust score.

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Disclaimer: GoodSupp provides independent supplement quality analysis for informational purposes only. Scores are generated algorithmically based on ingredient profiles, brand certifications, and public records — read our methodology. This is not medical advice. Always consult a healthcare professional before starting any supplement regimen. Product data is sourced from manufacturer labels and public databases. GoodSupp is not affiliated with any supplement brand.