SmartyPants

Founded 2011 · Marina Del Rey, California, United States · 38 products · smartypantsvitamins.com/

Certifications

6 certifications
Consumerlab Verified
Nsf Gmp Verified Source
Gluten Free Gfco Verified Source
Non Gmo Project Verified Source
Usda Organic Verified Source
Vegan Certified Verified Source

Violation History

3 incidents
Prop 65 Lead2023-07-24Source
Lawsuit False advertising and misrepresentation of products as 'Complete' and 'Essential' multivitamins.2021Source
Recall SmartyPants Kids Complete Multivitamin 90 Count2018-11-13
Products by SmartyPants (showing 10 of 43)
Frequently Asked Questions
Is SmartyPants a trustworthy supplement brand?

SmartyPants receives a brand trust score of 0/100 in GoodSupp's independent analysis. The company was founded in 2011 and is headquartered in Marina Del Rey, California, United States. They hold 6 verified certifications including Consumerlab, Nsf Gmp, Gluten Free Gfco, Non Gmo Project, Usda Organic. These certifications are independently verified by GoodSupp and indicate the brand meets recognized quality, purity, and manufacturing standards. Note: SmartyPants has 3 historical regulatory incidents on record. These are factored into the overall trust score and are detailed in the violation history section above.

Is SmartyPants third-party tested?

Yes. SmartyPants holds 6 verified third-party certifications: Consumerlab, Nsf Gmp, Gluten Free Gfco, Non Gmo Project, Usda Organic. Third-party testing means an independent laboratory — not the supplement company itself — has verified the product's contents, purity, and/or manufacturing practices. This is one of the strongest indicators of supplement quality because it removes the conflict of interest inherent in self-testing. Not all certifications are equal: NSF International and USP are considered the gold standard, while GMP certification indicates proper manufacturing practices.

What are the best SmartyPants supplements?

Based on GoodSupp's quality analysis, the highest-rated SmartyPants supplements are: Kids Digestive, Prebiotic & Probiotic Gummies, Strawberry, 60 Gummies (score: 85/100); Digestive, Probiotic & Prebiotic Gummies, Grape, 60 Gummies (score: 82/100); Sleep, Fast-Acting Sleep Gummies, For Adults Ages 18+, Blueberry Blackberry, 60 Gummies (score: 81/100). These scores are calculated from ingredient quality, dosage adequacy, bioavailability, label transparency, and inactive ingredient safety. Scores can vary significantly across a brand's product line — a high brand trust score doesn't guarantee every individual product is top-quality.

Where is SmartyPants located?

SmartyPants is headquartered in Marina Del Rey, California, United States. The company was founded in 2011. They currently offer 38 products in their supplement lineup. Their official website is smartypantsvitamins.com. Manufacturing location may differ from corporate headquarters — look for GMP certification to verify manufacturing quality standards.

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Disclaimer: GoodSupp provides independent supplement quality analysis for informational purposes only. Scores are generated algorithmically based on ingredient profiles, brand certifications, and public records. This is not medical advice. Always consult a healthcare professional before starting any supplement regimen. Product data is sourced from manufacturer labels and public databases. GoodSupp is not affiliated with any supplement brand.